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Understanding Bizzkit DAM

In the digital age, managing a vast array of multimedia assets effectively is crucial for businesses across various industries. Bizzkit DAM, a powerful Digital Asset Management (DAM) platform, addresses this need by streamlining the storage, organization, and transformation of images and other binary files, allowing users to focus on their core business objectives.

This article delves into the features and capabilities of Bizzkit DAM, shedding light on how this application seamlessly integrates with other Bizzkit products such as PIM, CMS, and Ecommerce Search to create a cohesive digital experience. Before diving deeper into Bizzkit DAM, let's highlight some of its most widely-used features:

  • Effective Upload: Efficiently upload and manage a variety of media files, streamlining the process of adding new assets to the DAM.
  • Handling Many File Types: Supports a wide range of file formats, ensuring compatibility with diverse media assets, including images, videos, and documents.
  • Organizing Files: Easily categorize and arrange files in folders, as well as with tags and attributes, enabling quick and convenient retrieval of relevant assets.
  • Transforming Images: Optimize images by resizing, adjusting resolution, changing formats, and merging, ensuring they meet the specific requirements of your e-commerce site.
  • Cropping Images: Precisely crop images to meet specific requirements and dimensions, enhancing visual appeal and improving the overall user experience.
  • Intuitive User Interface: Bizzkit DAM features a user-friendly and sophisticated interface, enabling effortless navigation and management of media assets.
  • Extensive REST API: A comprehensive REST API provides seamless integration with other systems and applications, allowing for easy access and manipulation of DAM resources.

Organizing Files in Folders

Bizzkit DAM allows users to create and maintain a well-organized folder structure for their digital assets. Before uploading files, it is essential to establish a folder structure that suits the needs of the business.

Users can create folders and sub folders to categorize and store their digital assets effectively. This hierarchy can be as deep and wide as needed, providing flexibility in organizing assets. To easily access frequently used folders, users can mark them as favorites. This allows for quick navigation to the most important folders, streamlining the user experience.

Organize in folders

Bizzkit DAM enables users to define access permissions for folders, ensuring that only authorized personnel can view, edit, or manage the digital assets within them. This feature helps maintain security and control over the organization's valuable digital content.

Folder permissions

Users can easily upload single or multiple files simultaneously through the UI, streamlining the process and saving time. Additionally, Bizzkit DAM supports uploading a ZIP file containing multiple images, allowing users to import a large number of assets at once. For even more convenience, images can be imported from a designated drop folder on the server. This feature simplifies the import process, enabling users to add new assets to the DAM system without manually uploading each file through the UI.


Tags provide an efficient method to categorize and label assets within Bizzkit DAM. By attaching relevant tags to digital assets, users can quickly find and organize their content. All tags can be accessed through a tag index, tag cloud, or a list of most popular tags, making it easy to identify and utilize the most relevant assets for a specific purpose.

Tags in DAM

Bizzkit DAM also supports translating tags into various content languages, ensuring a consistent and accurate user experience across different regions. Management of tags is made simple through the user interface (UI), where users can easily manage tags.


Attributes in Bizzkit DAM are an essential tool for adding metadata to your digital assets. They come in two main forms: EXIF attributes and user-defined attributes.

EXIF (Exchangeable Image File Format) attributes contain metadata about the image, such as camera maker, model, geographical information, and other technical details. These attributes are automatically embedded in the image file by the camera or software used to create the image.

User-defined attributes are custom metadata created by users to describe their digital assets more accurately. Examples of user-defined attributes include photographer, author, product type, color, and more.

Adding value to an attribute

When creating an attribute, you can decide on the attribute indexing behavior:

  • Tag: Files that have the attribute can be found via the filter simply based on whether the files have the attribute or not.
  • Attribute: In a search result, it is possible to filter the result so that the only images shown are the ones containing the attribute value.
  • Search Value: Files that have the attribute can be found via the search function using a "fuzzy" search.
  • Search Value and Attribute: It is possible to use both the search filter and to search for an image using the attribute's value.
  • Ordered Multi-Value Attribute: Can be used on attributes that allow multiple values.

To make it easier to distinguish attributes in the DAM UI, you can group them into categories. This organization method helps users quickly identify and apply the most relevant metadata to their digital assets.

By leveraging the power of attributes, users can improve search functionality and enhance the overall efficiency of managing their assets within Bizzkit DAM.

Searching and Filtering

Bizzkit DAM provides robust searching and filtering capabilities, allowing users to quickly locate and retrieve their digital assets with ease.

Images can be found through a free text search based on various metadata, including:

  • File name
  • Description
  • Attributes

Once the search results are displayed, users can further refine the results by filtering them based on attributes. This advanced filtering feature allows users to narrow down the search results to find the most suitable assets for their requirements.

Search and filter

Working with Multiple Images

Bizzkit DAM simplifies the process of managing multiple digital assets simultaneously, providing users with a seamless experience while working with numerous images.

Users can select multiple files in the DAM interface, making it easy to perform batch actions such as:

  • Adding tags and attributes
  • Moving files between folders
  • Deleting files
  • Downloading files

A selection of multiple images can be turned into a basket, which offers additional functionality:

  • Adding and removing tags and attributes
  • Downloading files
  • Deleting files

Baskets provide a convenient way to gather multiple images in a collection. These collections can then be shared among DAM users or used to make images public as a zip file.

Working with multiple files


The DAM application offers powerful transformation capabilities, allowing users to modify files to different file types, sizes, and resolutions. These transformations are achieved through a concept called predefined settings.

Transformation is achieved through a predefined setting

An image can undergo various transformations, such as:

  • Resizing: Adjust the dimensions of the image.
  • Merging: Combine images using predefined settings. Resource images are used to merge with other images.
  • Changing DPI/Quality: Modify the resolution and quality of the image to meet specific requirements.
  • Ensuring minimum size: Ensure the image meets a minimum size requirement.

Creating a predefined setting

Cropping is another transformation option available in Bizzkit DAM. An image can be cropped into different versions to suit specific requirements. In the UI, cropping can be achieved through the right-click menu, offering users a convenient and straightforward way to edit their digital assets.

File picker

Bizzkit DAM serves as a versatile file management solution, providing files to various applications such as CMS, PIM, and custom solutions.

To select an image within the DAM interface, users can simply right-click the desired image and then select "Choose" from the context menu.

Users have the option to choose the original image or any cropped versions of the image, offering flexibility in selecting the most suitable assets for their specific needs.


Bizzkit DAM supports localization features to ensure a consistent and user-friendly experience for users across different regions.

The user interface (UI) language is currently limited to Danish and English, providing an accessible experience for users who are comfortable with these languages.

Content languages in DAM

Content language options are more flexible, allowing users to define their preferred language settings. These settings apply to various aspects of the DAM, including:

  • File descriptions
  • File types
  • Folder names
  • Attribute names
  • Attribute group names
  • String attribute values
  • Tags

By offering customizable content languages, Bizzkit DAM ensures a consistent and professional user experience for all team members, regardless of their location.